Before you can effectively manage a website, you have to understand how it works.
Learn how agencies manage 8 different categories that contribute to a healthy and optimized website.
Who is this course for?
This foundations course is the perfect place to start for anyone who is not WordPress savvy and wants to understand more about how effective management practices on a website work together. If you are trying to get a handle on a site that’s suddenly become your responsibility, or you want to create a gameplan for what your personal website management strategy is, then there is something here for you.
Whether you own the website or are just in charge of managing it, this course will give you context to make decisions and recommendations and have informed conversations about the website’s overall management.
This course is NOT an introduction to providing technical support and management services. If that is what you need, contact us.
What can you expect?
The main goal of every website is to make visitors happy and encourage some sort of conversion. That end goal reflects the path we take through the course.
We will walk through the technical components that make up your stack, point out key areas that may be of more interest to you, discuss terminology in broad strokes so you can understand the basic mechanics, give you relevant links and documents in lesson materials so you can dive deeper, and demonstrate how each category has implications on the next.
Course content
What will you learn?
We cover 8 different lessons that build upon each other. All are a piece of the website management puzzle that lead to the big picture of a successful online presence.
What to put in place to ensure you’re protected.
Identify opportunities for speed and efficency.
Key elements of creating happy visitors.
Basics of managing content and contributors.
Origins, purpose, and Importance.
Core concepts of what to consider.
Helpful things to think about including.
Understanding the terms and mechanics.
What’s in it for you?
Take Control Of The Chaos
Contextual knowledge pays dividends when you dive deeper into daily management of your website. When you know how things work you spend less time digging through irrelevant search results.
Performance & Conversions
Understanding and assembling the right foundation for your website means that you can focus on scaling instead of constant troubleshooting.
Continuous Improvement
Being able to give feedback on work requests, set guidelines for contribution, and communicate potential impacts of changes means faster and more stable growth.
Hi, I’m Kimberly!
I’ve been a WordPress Services Agency owner for 10 years and I’m excited to be bringing this course to you. It took me years to connect the dots on how all of the bits and pieces of a website work together and understand why certain best practices matter. I’ve distilled some of that knowledge here, and will walk you through it so you can craft your own website management practice!


